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Welcome
to the web site of the Department of Management and
Marketing at Louisiana State University in Shreveport!
This department serves over 300 students who are majoring
in either management or marketing. Our degrees are
accredited by AACSB-International, the Association
to Advance Collegiate Schools of Business. Highly
qualified and dedicated faculty, motivated students,
excellent programs, and strong ties to the business
community make the LSUS degree in Management or Marketing
an outstanding investment.
Management
and Administration majors pursue a program of study
that is designed to provide them with the skills needed
to coordinate and manage human, financial, physical,
and information resources to achieve an organization's
goals. As a complement to their major in Management
and Administration, students may also elect to design
a program of study in Human Resource Management. An
active student chapter of the Society of Human Resource
Managers within the Department provides students the
opportunity to hear HR managers speak and to participate
in regional meetings of the National SHRM organization.
Career opportunities in Management and Administration
include management in both small businesses and in large
corporations, in for-profit organizations as well as non-profit
firms, and in privately held as well as publicly traded
businesses. Graduates of the program find a wide choice
of career opportunities open to them.
Students majoring in Marketing follow a curriculum that
emphasizes the facilitation of sales exchanges between
one business and another as well as between businesses
and consumers. Key marketing activities include gathering and interpreting market information, designing
and modifying products, pricing, developing distribution channels, selling in a business to business setting and communicating key information to target markets.
Career opportunities in marketing include business-to-busines and industrial sales, retail management and buying, distribution management, advertising, promotion and brand management and market research. Graduates of the program are qualified to engage in any of the wide-ranging marketing activities now being pursued by leading regional and national companies.
The
LSUS chapter of Students in Free Enterprise (S.I.F.E.) holds
regular meetings throughout the academic year. Club activities
involve service projects benefiting the local community, arranging for business leaders to visit campus and
speak to our students and attending the collegiate regional competition in Dallas each spring. Student members may also be involved
in local and regional field trips to see the inner workings
of successful companies.
If
you are looking for an academic home where you will
receive an outstanding education in Management or
Marketing, you owe it to yourself to look closely
at LSUS. At LSUS you will discover a wonderful learning
experience among faculty who are dedicated to teaching,
research and service to their profession. You will
also find an atmosphere that is rigorous, yet friendly.
Come join us --- expect excellence!
Dr.
Karen James, Chair
Department
of Management & Marketing
BE Building Room 301
(318) 797-5017
(318) 797-5127 FAX
karen.james@lsus.edu
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