Department of Management & Marketing
Dr. Karen James
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Department NewslettersWelcome to the web site of the Department of Management and Marketing at Louisiana State University in Shreveport! This department serves over 300 students who are majoring in either management or marketing. Our degrees are accredited by AACSB-International, the Association to Advance Collegiate Schools of Business. Highly qualified and dedicated faculty, motivated students, excellent programs, and strong ties to the business community make the LSUS degree in Management or Marketing an outstanding investment.

Management and Administration majors pursue a program of study that is designed to provide them with the skills needed to coordinate and manage human, financial, physical, and information resources to achieve an organization's goals. As a complement to their major in Management and Administration, students may also elect to design a program of study in Human Resource Management. An active student chapter of the Society of Human Resource Managers within the Department provides students the opportunity to hear HR managers speak and to participate in regional meetings of the National SHRM organization.

Career opportunities in Management and Administration include management in both small businesses and in large corporations, in for-profit organizations as well as non-profit firms, and in privately held as well as publicly traded businesses. Graduates of the program find a wide choice of career opportunities open to them.

Students majoring in Marketing follow a curriculum that emphasizes the facilitation of sales exchanges between one business and another as well as between businesses and consumers. Key marketing activities include gathering and interpreting market information, designing and modifying products, pricing, developing distribution channels, selling in a business to business setting and communicating key information to target markets.

Career opportunities in marketing include business-to-busines and industrial sales, retail management and buying, distribution management, advertising, promotion and brand management and market research. Graduates of the program are qualified to engage in any of the wide-ranging marketing activities now being pursued by leading regional and national companies.

The LSUS chapter of Students in Free Enterprise (S.I.F.E.) holds regular meetings throughout the academic year. Club activities involve service projects benefiting the local community, arranging for business leaders to visit campus and speak to our students and attending the collegiate regional competition in Dallas each spring. Student members may also be involved in local and regional field trips to see the inner workings of successful companies.

If you are looking for an academic home where you will receive an outstanding education in Management or Marketing, you owe it to yourself to look closely at LSUS. At LSUS you will discover a wonderful learning experience among faculty who are dedicated to teaching, research and service to their profession. You will also find an atmosphere that is rigorous, yet friendly. Come join us --- expect excellence!

Dr. Karen James, Chair

Department of Management & Marketing
BE Building Room 301
(318) 797-5017
(318) 797-5127 FAX
karen.james@lsus.edu

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Page last updated 09/05/2007
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